The modern facility will enable advanced tire testing across various categories and faster time-to-market. This is another step for the company on its path to creating high-quality, innovative products.
Goodyear is expanding its Innovation Center in Luxembourg with a new tire testing laboratory. The facility has been equipped with breakthrough technologies and equipment that will allow for testing a wide range of tires—passenger, light truck, and commercial—all in one place.
– Goodyear’s strategy is based on manufacturing innovative, high-quality products. We are currently seeing an accelerated growth in demand for increasingly technologically advanced tires. Investing in a modern laboratory will allow us to meet the high requirements of our customers – said Jean Claude Kihn, President of Goodyear EMEA.
The innovative facility has been adapted to perform three key tests. The laboratory will evaluate tire performance during the design phase. As part of the experiments, all products will be verified against specific performance criteria. The new laboratory will also conduct regulatory and homologation tests, confirming product compliance with numerous international standards, as well as monitor production efficiency and control tire quality.
– Creating a new facility equipped with revolutionary technologies and equipment increases our potential for laboratory tire testing. Above all, it will allow us to reduce the number of road tests, thereby shortening research and development work and accelerating the delivery of unique products to customers – added Carlos Cipollitti, Vice President of Product Development EMEA and General Director of the Goodyear Innovation Center in Luxembourg.








