The agreement also provides for a wide range of integrated B2B and consumer marketing activities across many levels, including the club’s website and selected events held at Manchester United’s stadium, Old Trafford. DHL will also cooperate with the Manchester United Foundation. Together, they will implement programs aimed at improving the quality of life for young people in local communities.
– DHL is a global brand with extensive experience in sports sponsorship and a strong position in many of our key areas around the world. We are excited about the opportunities this partnership will bring to DHL and our fans worldwide – says Richard Arnold, Commercial Director of Manchester United.
– This agreement is another world-class project in our portfolio of global logistics partnerships. Working with such prestigious partners as Manchester United demonstrates our ability to provide the highest quality logistics services – said David Wilson, Senior Vice President Sales at DHL Express (Europe).