DHL, a market leader in express and logistics services, has become the official logistics partner of the Rugby World Cup 2011 (RWC 2011) – one of the world’s largest sporting events. DHL will be responsible for ticket distribution, delivery of express shipments for the organizers, Rugby World Cup Limited (RWCL), and the International Rugby Board (IRB). As part of the logistics support for the Rugby World Cup, approximately 200 shipments will be organized, each weighing between 2 and 6 tons. DHL will be responsible for transporting player equipment, as well as storing and delivering uniforms and all gear for matches held throughout New Zealand. It is estimated that during the tournament, DHL vehicles will travel over 30,000 kilometers.
– We are proud to have become the global logistics partner for the 2011 Rugby World Cup. As DHL, we have experience in supporting rugby, including our collaboration on the British and Irish Lions Series. This sport is characterized by passion, teamwork, and the belief in one’s own capabilities, which are traits that can be attributed to DHL Express – said Ken Allen, CEO of DHL Express.
– Partnering with a global leader in the logistics market further underscores the global prestige and appeal of the Rugby World Cup. We are pleased that over the next 12 months we will be working with DHL, thereby promoting our game worldwide. And as a sports community, we look forward to an unforgettable and exciting experience – concluded Bernard Lapasset, Chairman of Rugby World Cup Limited.