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Wincanton regionalizes local distribution

Wincanton, one of the leading European creators and providers of advanced supply chain services, has implemented a distribution system based on regionalization, thanks to which it ensures deliveries to its customers in optimal time and at optimal costs.

The main assumptions of the system are the optimization of local distribution costs and an increase in the timeliness of deliveries, collections, and document returns. Factors accompanying the regionalization process are usually the limitation of the number of subcontractors and the automation of settlements. As a result, regionalization influences the improvement of the logistics operator’s image in the eyes of customers and delivery recipients.

Regions create locations from which distribution to the end recipient takes place after the goods have been previously delivered via a direct shuttle from the customer or Wincanton’s transshipment terminal. In the first stage of the system implementation process, Wincanton divided the distribution area into smaller parts, i.e., regions. The next step was to create a uniform settlement model for subcontractors. After establishing the division into regions and defining the settlement rules, the final selection of subcontractors was made, ensuring high quality and service continuity.

– The regionalization process is one of the stages of continuous improvement of Wincanton’s service quality and provides a good foundation for subsequent actions planned by the company, which will undoubtedly influence the increase in customer satisfaction. After the first quarter since the introduction of the system, Wincanton recorded an increase in key quality indicators, i.e., timeliness of deliveries, collections, as well as the return of documents from carriers. – says Katarzyna Orzeszek, Director of Domestic Transport at Wincanton.

The implemented local distribution regionalization process ensures that deliveries to final recipients are carried out by experienced drivers who know their distribution region perfectly. Thanks to this, the logistics operator’s customers can count on reliable and fast transport service provision and have access to current information about the status of the shipment. As part of domestic transport, Wincanton carries out the distribution of less-than-truckload shipments, partial and direct deliveries, and dedicated deliveries. Transport services throughout the country are carried out within 24 hours.