The second edition of the Toyota Logistic Design Competition is underway under the slogan “Forklifts like you have never seen before”. It is aimed at European design students and graduates who finished their studies in 2015, and concerns reshaping and revolutionizing the design of popular Toyota forklifts. To create a forklift like we have never seen before, participants will need to use their imagination and ingenuity.
– We want them to push their boundaries while performing this task. When designing, every student and graduate should be guided by what they believe is right, both in terms of concept and aesthetics. However, there is one condition. When creating a new design, designers must keep in mind the heritage of the Toyota company and the key product values (Safety, Durability, Productivity, Driveability, and Simplicity) – said Magnus Oliveira Andersson, Head of Design at Toyota Material Handling Europe.
The winning project will receive a prize of 5,000 euros in cash. The projects in the next two places will also receive a prize in recognition of their effort. The winners of the competition will be selected by a jury consisting of experts and industry specialists. The press conference and the award ceremony will take place in February 2016. Prototypes of the winning designs will then be presented at the CeMAT 2016 trade fair.
Competition entries will be accepted until October 18, 2015. More information on the competition website.