In the first quarter of this year, Ceneo, a price comparison engine, was launched on the Internet. It is an innovative service on the Polish market of Internet services, whose main task is to compare the prices of goods available in Polish online stores. The ambition of the creators of the Ceneo portal (www.ceneo.pl) is to create a place where all buyers will start their online shopping. Ceneo allows you to quickly find the most attractive offer available on the market. It also increases the safety of buyers through a system of comments about stores, as well as initial verification of entities joining the cooperation. The concept of the portal was adapted from Western markets, where similar services operate with great success. The number of stores cooperating with the service in April this year was 30, while the number of compared products was 80,000. The main industries from which goods are compared are: photography, consumer electronics, home appliances, books, music, and computer hardware. The number of subcategories helping to reach a specific product exceeds 100.
The article comes from the magazine “e-Fakty” 4/2005.







